I’ll spare you the lengthy discussion about how you should be writing for the web. You need to convey your business’s unique story in an engaging way so customers will find you over the competition. Here’s a recent example of what I did for food distributor Carrington Farms. I give you the before and after comparing what they had on their website to the brand message I created for their Flax-Chia seed blend:
“Carrington Farms Flax Chia blend in a 12oz pouch is the ultimate in Superfood Flax Products. We have combined our popular Organic Milled Flax Seeds with Chia Seeds resulting in a nutritious blend that is overflowing with a wealth of health benefits. Chia seeds, low in carbs and gluten free, are packed with Omega 3’s, vitamins, antioxidants, protein, fiber, and minerals such as calcium, magnesium and zinc.
Our organic milled flax products are also loaded with Omega 3’s, fiber, antioxidants, and minerals, but have the added benefit of hormone balancing phytoestrogens called lignans, all of which help promote your healthy lifestyle. Together, the perfect balance of the combined blend provides an excellent source of energy and nutrients for lasting heart health and boosted metabolism resulting in the ultimate “Superfood.” Carrington Farms Flax Chia Blend has a delicious and subtle nutty flavor. Sprinkle it over cereals, shakes, yogurts, salads, oatmeal, fruits, vegetables, casseroles and baked goods. Reseal flax products tightly and refrigerate after opening.”
Carrington Farms’ chia-flax seed blend yields a highly potent dose of Omega-3 essential fatty acids, protein, and fiber without the gluten, cholesterol, sodium, or sugars. Unless we faithfully include 2 servings of fish per week into our diets, we aren’t getting enough Omega-3s. They are shown to significantly reduce the risk of heart disease and stroke while relieving symptoms of hypertension, and joint pain.
Belonging to the sage family (Salvia Hispanica), tiny chia seeds were a staple of Incan and Mayan cultures. Aztec warrior messengers reportedly ran all day on just a handful of what they considered a supernatural food source.
Today’s science proves them right. These mythical powers were very real. Chia is a nutritious source of antioxidants with 5X more calcium than milk, 2X more potassium than bananas, and 3X more iron than spinach.
Flax seed is a tasty alternative to wheat and crucial to your diet if you have Celiac Disease. Flax provides a large dose of much needed fiber, vitamins, and minerals that are usually lacking in a gluten free diet. Flax seed also reduces bad cholesterol (low-density lipoprotein LDL).
Carrington Farms hand-picks only the finest organic seeds, tests them 4 times for quality and freshness before micro-cleansing, drying, and shipping to you in resealable bags.
Contact gastrotraveling now to see what I can do for you.